BMW India Expects Electric Vehicle Sales To Account For 10% Of Its Turnover By 2023


BMW expects that electric vehicle sales will account for 10% of its turnover by 2023. The company is ready to boost its electrification journey in India with the all-electric MINI SE luxury hatchback and the flagship all-electric iX SUV.

BMW Group India President and CEO Vikram Pawah, said, “When we launched these two products, the iX and Mini SE (electric) what we were seeing is an approximate demand of about 5% which is really healthy and with the i4 launching, I expect by next year, the electric demand would be over 10% of our volumes.”

BMW plans are still being developed, with three additional electric vehicles set to launch in the coming six months. Pawah spoke out about the subject, saying, “These three cars are an entirely different (in), character, attracting different clients covering, I would argue, the largest customer base in electric mobility within India”.

Recently, the BMW group shared the most favorable quarters in India during the period January-March 2022. These stats indicate a 25.3% increase in four-wheeler sales to 2,815 units. The FY21 saw an increase of 34.3% in car sales by the manufacturer, with 8,876 vehicles delivered.

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The all-electric sedan i4 was launched by the German luxury carmaker BMW at an introductory price of Rs 69.9 lakh. This is in line with the company’s goal to be the leader in India’s electro-mobility market, bringing forth the largest range of electric cars. The BMW i4 is now available with a free BMW ‘Wallbox” charger that allows safe and easy charging of up to 11kW. It also includes the fifth-generation BMW eDrive technology, which consists of an integrated drive unit, power electronics, and single-speed transmission

The i4 is equipped with an 80.7-kilowatt-hour lithium-ion battery. It can accelerate from 0-100 km/hr in 5.7 seconds and produce 340 horsepower. Bookings will open in July 2022.

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