Mercedes-Benz to Sell Locally-Made Electric EQS in India in 2022

Mercedes To Launch Locally Made EV in 2022

Mercedes-Benz EQS, a luxury sedan in electric, will be made and sold in India some time by the end of 2022, said the company spokesperson.

Mercedes said that while it has planned the launch of the locally made EV is December, it would try to bring it out earlier.

The company has plans to start local assembly of its EQS electric sedan in India this year, as a part of a broader push to electrify its portfolio in Asia.

The EQS is the first Mercedes-Benz car built on a dedicated electric vehicle platform.

“It is the right moment and right product to start with localization” for electric cars in the luxury segment, Martin Schwenk, managing director of Mercedes-Benz India Pvt. told reporters in a media briefing Wednesday.

“We are listening to what the market and regulatory environment is telling us. I believe we have a great product with EQS and it will find a lot of customers in India,” he added.

The company started selling imported models of its EQC electric sport utility vehicle (SUV) in India in 2020, and has been developing an “EV roadmap” for the country over the past two years, though the plans are at an early stage, he said.

“Now we bring a car from an imported to a domestically produced vehicle because it has underlying volume and product potential,” he said.

Mercedes is expecting a “better” tax structure in India and will consider it before pricing the EQS sedan, Schwenk said, as this will help the carmaker sell a “good” number of these cars in the world’s fourth-largest car market.

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