Volkswagen is set to unveil the show car for its new entry-level electric model in early March, with the production version slated for a 2027 launch. Priced at approximately €20,000, this affordable EV aims to cater to a broad customer base. Schäfer stated, “An affordable, high-quality, and profitable electric Volkswagen from Europe for Europe – that’s the Champions League of automotive engineering!” Daniela Cavallo, chairwoman of the General and Group Works Council of Volkswagen AG: “The new all-electric entry-level model will be a Volkswagen in the genuine sense of the term. It is therefore appropriate that our employees at the Wolfsburg plant will be the first to have a preview of the design – before the general public.”
As Volkswagen strengthens its commitment to accessible electric mobility, this new model will play a key role in the brand’s future strategy. The company has already established itself in the battery electric vehicle (BEV) segment, selling over 1.35 million ID. models since the launch of the ID. family in 2019, including around 500,000 ID.3 units. In 2023 alone, Volkswagen delivered 383,100 all-electric vehicles. Brand CEO Thomas Schäfer, “The Wolfsburg plant has a clear future ahead. By relocating Golf production to Mexico, we are creating space for modern technologies. New production processes will be introduced in Hall 54. Our goal is to build the next-generation electric Golf on the new SSP platform there, along with the high-volume electric T-Roc. This will establish Wolfsburg as the capital of our new all-electric compact class”
The upcoming entry-level model, along with the production version of the ID. 2all, is part of Volkswagen’s new electric small car lineup, developed under the Brand Group Core. These compact EVs will be built on the latest evolution of the modular electric drive (MEB) platform. The first in the lineup, the production version of the ID. 2all, is set to hit dealerships in 2026 as Volkswagen’s first all-electric small car, starting at under €25,000.
