Toyota Kirloskar Motor Unveils ‘Monsoon Magic’ Initiative in the Western Region


Toyota Kirloskar Motor (TKM) is reinforcing its commitment to customer satisfaction and safety with the introduction of the ‘Monsoon Magic with Toyota’ campaign. This initiative aims to provide a seamless and secure travel experience during the monsoon season by offering an array of exclusive discounts and benefits. Throughout the month of July 2023, customers in the Western region can avail themselves of various services, including comprehensive vehicle health check-ups and convenient doorstep services. TKM’s ‘Monsoon Magic with Toyota’ ensures that customers can enjoy a hassle-free journey while receiving top-notch care for their vehicles.

This campaign exemplifies TKM’s dedication to delivering outstanding services that go beyond expectations, ensuring customer satisfaction and reinforcing their position as an industry benchmark. With ‘Monsoon Magic with Toyota’, customers can expect an array of benefits that enhance their ownership journey and offer a delightful experience.

The campaign, that is applicable at all Toyota Dealerships across Maharashtra, Gujarat and Goa, provides an assortment of exciting packages and offers* such as:

  • – Free 10-point comprehensive monsoon vehicle health check-up
  • – Offers on Tire and Battery Services
  • – Free oil filter on maintenance services
  • – Exclusive 10% discount on Body & Paint Labor Charges
  • – Attractive Offers on Car Care Treatment
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Expressing his enthusiasm for the initiative, Mr. Rajesh Menon, General Manager Associate/Head of West Region at Toyota Kirloskar Motor, stated, “We are thrilled to introduce ‘Monsoon Magic with Toyota,’ a program dedicated to delivering exceptional value and safety to our esteemed customers. Our primary focus is to ensure a seamless journey during the monsoon season, and thus, we have painstakingly curated a wide array of benefits that will elevate the customer experience to unprecedented levels. By addressing the specific requirements of our customers in the Western region during this challenging season, we are committed to providing a unique and hassle-free journey. Our unwavering objective is to surpass expectations by offering value-added services that enhance the overall customer experience and ensure complete satisfaction at every stage.”

Offers are appliable on the entire product range – Innova Crysta, Fortuner, Legender, Glanza, Urban Cruiser Hyryder, Innova Hycross, Vellfire and the Hilux. Customers can contact their nearest authorized Toyota dealership for more details.

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*Conditions apply

Overview of TKM:

Equity participationToyota Motor Corporation (Japan): 89%, Kirloskar Systems Limited (India): 11%
Number of employeesApprox. 6,000
Land areaApprox. 432 acres (approx.1,700,000 m2)
Building area74,000 m2
Total Installed Production capacityUp to 3,10,000 units

Overview of TKM 1st Plant:

EstablishedOctober 1997 (start of production: December 1999)
ProductsInnova HyCross , Innova Crysta , Fortuner manufactured in India.
Installed Production capacityUp to 1,00,000 units

Overview of TKM 2nd Plant:

Start of ProductionDecember 2010
LocationOn the site of Toyota Kirloskar Motor Private Limited, Bidadi
ProductsToyota Camry Hybrid, Urban Cruiser Hyryder, Hilux
Installed Production capacityUp to 2,10,000 units

* Vellfire imported as CBU

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