To encourage the adoption of electric vehicles (EVs), Montra Electric, an EV brand under the Murugappa Group, has forged a strategic alliance with Bike Bazaar to provide vehicle financing. This collaboration aims to enhance accessibility to electric three-wheelers by offering attractive financing options, including reduced interest rates and extended loan durations.
By partnering with Bike Bazaar, Montra Electric seeks to streamline the purchasing process for its flagship model, the Montra Electric Super Auto, by leveraging Bike Bazaar’s comprehensive financial services.
Roy Kurian, Business Head of Montra Electric’s 3W Division, highlighted that with Bike Bazaar’s support, dealers can tailor financing solutions, facilitating a smoother transition to sustainable transportation for customers. This initiative reflects the company’s broader commitment to promoting eco-friendly mobility solutions.
Karunakaran V, Co-Founder and Joint Managing Director of Bike Bazaar affirmed that the partnership is in line with Bike Bazaar’s objectives to positively impact the environmental, social, and governance (ESG) sectors. He expressed confidence that the collaboration will establish new benchmarks in the three-wheeler market.
