Hyundai Motor Company has reaffirmed its long-term commitment to China by unveiling the all-new Hyundai IONIQ V at the Auto China 2026 show in Beijing, marking a major step in the company’s renewed strategy for the world’s largest electric vehicle market.
The automaker announced an ambitious roadmap under its “In China, For China, To Global” strategy, positioning China as both a key sales market and a global innovation hub for electric mobility. Hyundai plans to introduce 20 new models in China over the next five years, including battery electric vehicles (BEVs) and extended-range electric vehicles (EREVs).
Speaking at the event, José Muñoz described China as “the future of mobility,” emphasizing the country’s advanced EV ecosystem, battery supply chain, and fast-paced innovation environment.
As part of the expansion, Hyundai and its Chinese partner BAIC Group will invest 8 billion yuan into their joint venture, Beijing Hyundai. The company aims to achieve annual vehicle sales of 500,000 units through localized production and increased exports.
The newly unveiled IONIQ V is the first dedicated IONIQ production model designed specifically for Chinese consumers. Built on Hyundai’s new “The Origin” design language, the SUV combines futuristic styling with advanced technology and spacious interiors tailored to local preferences.
The electric SUV offers a driving range of more than 600 kilometers under China’s CLTC standard and features a 27-inch 4K panoramic display, Dolby Atmos-supported audio system, and an AI-powered smart assistant using Qualcomm’s Snapdragon 8295 chipset.
Hyundai also highlighted advanced safety and driver assistance systems developed in partnership with Chinese technology companies, including battery collaboration with CATL and ADAS technologies from Momenta.
In addition to new vehicles, Hyundai plans to transform its customer experience in China through dedicated IONIQ retail spaces, transparent “One Price” sales policies, and expanded charging and battery service networks.
The launch of IONIQ V signals Hyundai’s determination to strengthen its competitiveness in China’s rapidly evolving EV market while leveraging local innovation to enhance its global electric mobility strategy.
