Nissan Launches All-New Sakura Electric Minivehicle in Metaverse

Nissan Sakura EV

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After the vehicle’s physical debut at Nissan Global Headquarters on the same day, Nissan held a virtual reality unveiling for all-new Nissan Sakura electric minivehicle. Fans can take the Sakura on a virtual spin at the Nissan Sakura Driving Island.

The metaverse unveilings of Sakura have been created to offer a unique experience with sound and light effects. It was simultaneously streamed to Youtube .

These initiatives are a result of Nissan’s growing presence in the metaverse, and more opportunities for customers to communicate digitally. The VR Nissan Crossing was opened in Tokyo last year. It allowed visitors to take virtual tours of the gallery as well as parts of Japan with the all-electric Ariya crossover SUV.

The Sakura will be displayed at the virtual Nissan Crossing after the launch. There will be tours and mini presentations.

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