Toutche Electric, which is a manufacturer of the Heileo range of bikes, aims to add over 75 dealerships pan-India by the end of 2021. Further, it aims to add over 200 dealerships by end of 2022.
Toutche Electric currently has a presence in the cities of Bangalore, Chennai, Hyderabad, Mumbai, Pune, Kolkata, Delhi and NCR region. Its assembly plant is in Mysore and its technology unit is based in Bangalore. It currently can manufacture 2,000 units per month at its Mysore facility. In FY 2020-2021, it has registered a 200% growth citing reasons of a surge in demand across age groups and segments.
In order to expand its penetration, the company will launch an exclusive ‘Toutche Partner’ Program. In this, it will provide training, certifications and marketing, under a systematic plan, to its business partners helping them set up a successful ebike business.
With products like Heileo M100, M200 and H200 ebikes, the company will now be adding the new Heileo H100 to its portfolio.