Motovolt Revolutionizes Electric Mobility Accessibility with URBN E-Bikes


In a bid to revolutionize urban e-mobility and make electric vehicles (EVs) accessible to all, Motovolt Mobility Pvt. Ltd, a prominent player in India’s e-mobility sector, has unveiled a game-changing offer this EV Day. The URBN E-bikes, which have been gaining rapid popularity in cities such as Delhi, Tamil Nadu, West Bengal, Orissa, and Andhra Pradesh, are now more attainable than ever. With an introductory online/in-store booking rate starting at just INR 999 and financing options available through HDFC Bank, Bajaj Finserve, and Zapp, Motovolt reaffirms its commitment to affordable EVs.

For the tens of millions of Indian commuters who rely on micro-mobility solutions for their daily transportation needs, e-bikes offer a highly affordable, user-friendly, comfortable, and safe alternative. This is particularly true for the 25 to 50 age group, which constitutes a significant portion of the country’s workforce and daily commuters. E-bikes not only provide an economical alternative to electric scooters but also excel in short-distance rides, typically covering distances less than 10 km.

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Tushar Choudhary, Founder & CEO of Motovolt, emphasized, “Motovolt’s URBN e-bikes are the answer to the need for affordable, safe, and convenient e-mobility solutions. They are being adopted by millennials and Gen X customers across India. These come with some of the best features and advanced technologies making them safe and easy to ride. On EV day, we have announced several benefits such as easy online/in-store booking at INR 999 and financing options for URBN. Our aim is to make e-bikes extremely affordable and easily available pan India. We are strategically expanding our availability base by focusing on opening new retail channels in the physical and online retail segments.”

Motovolt’s extensive research has identified that approximately 45% of daily trips in urban areas are less than 5 km. In such markets, electric two- and three-wheelers present a significant opportunity to reduce air and noise pollution while alleviating traffic congestion. Motovolt aims to spearhead this transformation with the support of various ecosystem players and investors.

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The flagship product, URBN e-bikes, offers a range of lightweight e-bikes with groundbreaking features, including electric pedaling, smartphone app connectivity, easy charging, and a noiseless and secure commute at speeds of up to 25 kmph. These features make them ideal for navigating congested streets and traffic jams. Moreover, owning and using these eco-friendly bikes requires no registration or a driving license.

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