Revfin, a leading digital lending platform specializing in sustainable mobility, has announced a strategic partnership with Bajaj Auto, a prominent manufacturer of three-wheelers in India and 70 other countries. This collaboration is set to significantly advance the electric three-wheeler (e3W) sector and promote a greener future for first and last-mile transportation.
The partnership aims to drive innovation and expand Bajaj Auto’s market presence within the e3W segment. By leveraging Revfin’s unique psychometric assessment capabilities and Bajaj Auto’s extensive product range and market dominance, the two companies plan to enhance customer satisfaction and address diverse market demands. This alliance will also focus on boosting the adoption of e3Ws in Tier 2 and Tier 3 cities, which are core markets for Revfin.
Sameer Aggarwal, CEO of Revfin, expressed enthusiasm about the collaboration, stating, “We are thrilled to partner with Bajaj Auto, a leader in the three-wheeler market. Our shared commitment to electric vehicles and financial inclusion will help build a strong ecosystem that encourages both consumers and fleet operators to adopt eco-friendly three-wheeler options.”
Bajaj Auto’s President, Samardeep Subandh, highlighted the strategic significance of the tie-up: “This partnership with Revfin is a crucial step in accelerating the transition to electric mobility in India. Combining our technological expertise with Revfin’s financial solutions will enable us to reach new markets and make sustainable transportation options more accessible.”
In addition to promoting electric mobility, the collaboration will focus on infrastructure development. Recognizing the need for a robust charging network, Revfin’s involvement may extend to enhancing charging infrastructure to support the broader adoption of electric vehicles, including three-wheelers.
The partnership also underscores the commitment of both companies to advancing electric mobility, with e3Ws offering benefits such as reduced emissions and lower operating costs. Through this strategic alliance, Bajaj Auto and Revfin aim to create awareness, provide accessible financing, and foster the widespread adoption of greener transportation solutions.
Revfin’s affordable financing options are expected to accelerate the uptake of electric three-wheelers, benefiting both companies and supporting financial inclusion among small entrepreneurs, fleet operators, and individual customers.
