Toyota Kirloskar Motor (TKM) has recorded its highest-ever calendar year sales, registering total sales of 3,88,801 units in CY 2025. The performance marks a strong 19 per cent growth over 3,26,329 units sold in 2024, underlining the company’s sustained momentum and growing acceptance across domestic and export markets.
Of the total sales in 2025, domestic volumes stood at 3,51,580 units, reflecting a 17 per cent year-on-year growth, while exports surged to 37,221 units, posting an impressive 42 per cent growth. The balanced contribution from both markets highlights Toyota’s robust growth strategy and expanding global footprint from India.
The company also reported a strong finish to the year, with December 2025 sales reaching 39,333 units, compared to 29,529 units in December 2024, translating into a 33 per cent year-on-year growth. Domestic sales during the month rose sharply by 37 per cent to 34,157 units, while exports increased to 5,176 units.
TKM’s strong performance in 2025 was driven by a well-rounded product portfolio across SUV, MPV and compact segments. Models such as the Innova Hycross, Fortuner, Urban Cruiser Hyryder, Hilux, Urban Cruiser Taisor and Glanza delivered consistent demand throughout the year. The introduction of new models and variants, including the Land Cruiser 300, GR-S grade, Legender MT, and multiple special editions across key models, further boosted customer engagement.
Safety continued to be a key pillar for Toyota, with the standardisation of six airbags across several models, including the new Rumion, Glanza, Urban Cruiser Taisor and Urban Cruiser Hyryder. The Innova Hycross achieving a 5-star Bharat NCAP rating further strengthened customer confidence and trust in the brand.
Customer-centric enhancements, such as the introduction of a new 6-speed automatic transmission in the AWD variant of the Urban Cruiser Hyryder and upgraded convenience features in neo drive variants, also contributed to improved driving experience and wider appeal. Expansion of Toyota Used Car Outlets (TUCO) and value-added services like T CARE and T GLOSS supported a hassle-free ownership experience.
In addition to product initiatives, Toyota strengthened its brand connect with Indian consumers, particularly the youth, through innovative marketing campaigns. These included hosting Japan’s globally acclaimed performance group Drum Tao across a 13-city India tour, unveiling the Toyota Experiential Museum (tem), and engaging with Gen Z audiences through participation in leading anime conventions and collaborations with popular titles.
Commenting on the company’s performance, Mr. Varinder Wadhwa, Vice-President, Sales-Service-Used Car Business and Profit Enhancement, Toyota Kirloskar Motor, said that 2025 was a meaningful year marked by strong customer acceptance across products and services, supported by strategic product enhancements, progressive GST reforms and deeper brand engagement initiatives.
Looking ahead, Toyota reaffirmed its commitment to decarbonisation through its multipathway approach, offering diverse technologies aligned with real-world usage and customer needs. As the company enters 2026, it aims to further strengthen its product portfolio, enhance customer touchpoints and continue engaging younger audiences with innovative campaigns, reinforcing its long-term commitment to the Indian market.
