Maruti Suzuki India Limited (MSIL) has officially launched the All-New VICTORIS SUV, describing it as a vehicle that has “Got It All” with cutting-edge technology, indulgent comfort, robust safety, and versatile powertrain options.
The VICTORIS, derived from the Latin word for victory, is designed to appeal to young, hyper-connected and environmentally aware buyers. Customers can book the SUV with an initial payment of ₹11,000 either online or at Maruti Suzuki ARENA showrooms.
The SUV debuts several segment-first features, including:
- 8-speaker Infinity® by Harman sound system with Dolby Atmos® 5.1 surround for a “Theatre on Wheels” effect.
- 25.65 cm SmartPlay Pro X touchscreen with 35+ in-built apps, Alexa Auto voice AI, and OTA updates.
- Smart powered tailgate with gesture control, 64-colour ambient lighting, ventilated seats, and wireless charging with active cooling.
- Underbody CNG fuel tank design that preserves boot space.
On the safety front, the VICTORIS is equipped with Level 2 ADAS, six airbags standard across variants, high-definition 360-degree camera, and electronic stability program (ESP®).
Engine choices include a 1.5L Strong Hybrid with EV mode, ALLGRIP Select 4×4, and S-CNG powertrain, catering to diverse driving needs. The SUV will be available in 10 colours (including new Mystic Green and Eternal Blue) and multiple variants.
Speaking at the launch, Hisashi Takeuchi, MD & CEO, MSIL, said: “The VICTORIS has ‘Got It All’—sleek design, high-end technology, 5-star level safety, and environment-friendly powertrains. It will strengthen our SUV portfolio and win hearts across India.”
With features aimed at digital natives and adventure seekers alike, the VICTORIS is set to strengthen Maruti Suzuki’s presence in India’s booming SUV market.
