The Karidea Think Tank, dedicated to advancing automotive retail, recently invited 37 multi-brand distribution groups to an exclusive discussion session with Luca de Meo, CEO of Renault Group, and members of the Leadership Team. The event was held at Renault Group’s design center, located within the Technocentre, offering a unique opportunity to showcase new products from the Group’s four brands—Renault, Dacia, Alpine, and Mobilize. The presentation highlighted innovative vehicles designed to address the growing demand for low-carbon and efficient mobility solutions.
Luca de Meo, CEO of Renault Group, said: “The automotive industry is facing an unprecedented transformation. Faced with these challenges, we consider our network and our partners more than ever as a strategic asset for the Group and for the success of our brands. There is no substitute for being physically present with our customers, in the field. At the beginning of 2024 we reaffirmed our strong partnership with the network, true to our win-win approach and while the Renaulution strategy has demonstrated its full potential for our dealers. This event with Karidea was an opportunity to reaffirm our desire to fully engage with our partners to seize the opportunities opened up by the changes in the automotive value chain.”
“A big thank you to Luca de Meo for opening the doors of his design center and especially for this great first consisting of exchanging with the 37 European groups brought together by Karidea around the major challenges of distribution. It was an exchange of unique density and richness, as shown by the unanimously enthusiastic reactions of the participating Groups at the end of the meeting. Understanding the areas of transformation in distribution, moving from major trends to very concrete subjects, identifying the challenges but also the opportunities for distributors in the medium term, the exercise proved to be totally exciting,” Jean Triomphe, founder of the Karidea Think Tank.
This was the first time the Think Tank convened at a manufacturer’s premises, providing a platform to discuss the key challenges facing distribution and the transformation needed to adapt to the evolving automotive industry. The Group’s “Renaulution” strategy has played a pivotal role in driving significant sales and profitability growth for its distribution network. By refocusing on product innovation and leveraging the synergy of its four brands, Renault Group has adopted a value-driven commercial approach. Over the past three years, the Group has achieved an unprecedented milestone—launching 22 new models, more than ever before in its 125-year history. With over half of these launches positioned in the C segment or higher, the modernized range solidifies Renault Group’s leadership in the European market.
