Marking a new chapter in its journey toward sustainable innovation, Battrixx, the future technologies division of Kabra Extrusiontechnik Ltd., has rebranded itself as GEON. The unveiling of this new identity took center stage at the GEON booth during the Bharat Mobility Expo 2025 in New Delhi, symbolizing the company’s expanded vision of connecting lives through intelligent green energy solutions.
Reimagining the Future of Green Energy
The name GEON, an acronym for “Green Energy On,” reflects the company’s broader mission to power everything from factories to homes with clean, affordable, and innovative energy solutions. The rebranding emphasizes a wider product portfolio, including advanced EV batteries, scalable energy storage systems, and cutting-edge electronics supported by proprietary software.
Speaking at the event, Mr. Anand Kabra, Vice Chairman and Managing Director of GEON, said, “The transition from Battrixx to GEON represents our bold vision for the future of energy solutions. This evolution goes beyond a name change—it embodies our commitment to innovative manufacturing and intelligent green energy solutions that will power a sustainable greener tomorrow.”
Innovative Products and Intelligent Systems
GEON’s advanced EV battery packs cater to a diverse range of vehicles, from two-wheelers to commercial fleets, incorporating proprietary cell technology and thermal management systems. With AI-powered analytics integrated into its battery management systems, the company ensures real-time monitoring and predictive maintenance, setting benchmarks for reliability and efficiency.
The company’s energy storage solutions are equally versatile, supporting applications ranging from residential to industrial needs, as well as telecom and grid infrastructure. These innovations are geared to bolster India’s renewable energy ecosystem, which is expected to attract over $35 billion in annual investments by 2030, according to the World Economic Forum.
Strengthening Manufacturing and R&D
GEON has announced an ambitious investment of INR 300 crore to expand its domestic manufacturing capabilities, including the establishment of a state-of-the-art facility in Chakan, Pune. This new facility has successfully doubled the company’s production capacity, further solidifying its leadership position in the clean energy sector.
A significant portion of the investment is dedicated to research and development, focusing on next-generation battery technologies and smart energy management systems. GEON’s commitment to operational excellence ensures a seamless transition for its customers, with uninterrupted access to existing products and services.
Powering a Sustainable Tomorrow
This transformation reinforces GEON’s mission to empower lives through trusted and innovative energy solutions. With enhanced support, service capabilities, and strategic expansion plans, GEON is poised to play a pivotal role in India’s green energy revolution, paving the way for a cleaner, more sustainable future.
