Ford has officially launched the one-of-a-kind Bronco Sasquatch Searcher SUV in a new sweepstakes aimed at helping one lucky fan embark on the ultimate adventure – tracking down the legendary Bigfoot. The sweepstakes kicks off today on the Ford Bronco Instagram account and is open to enthusiasts ready to solve clues and explore the wilderness in search of Sasquatch.
Based on the rugged two-door Bronco Badlands Sasquatch, the Bronco Sasquatch Searcher is fully equipped for the hunt. Players in the sweepstakes will be sent on a Sasquatch-inspired quest, using clues posted across Ford’s social media channels, Reddit, and even physical locations. Posters and signs in popular Sasquatch-tracking areas will include phone numbers that contestants can text for answers to clues guiding them on their adventure.
The Bronco Sasquatch Searcher is no ordinary vehicle. It features modifications specifically designed for Bigfoot tracking, including:
- Tree camo exterior wrap to blend into natural environments
- A roof-mounted lightbar and hood-mounted light pods for nighttime visibility
- Front and rear-facing cameras with supplementary screens for better tracking
- A custom upholstered interior for long expedition comfort
- An awning and camping chairs for rest during extended searches
- Unique console badges, sill plates, and a Sasquatch badge with custom puddle lights
For those who don’t win the sweepstakes, Ford offers the Sasquatch package across all Bronco trims and on the 2025 Bronco Sport Outer Banks and Badlands models.
Fans eager to take part in this once-in-a-lifetime adventure can visit the Ford Bronco Instagram page for more details and a sneak peek at this incredible Sasquatch Searcher SUV.

















