Lincoln has officially revealed the all-new 2025 Lincoln Navigator, featuring a bold new design and cutting-edge interior that aims to redefine luxury. One standout innovation is the debut of “Lincoln Rejuvenate,” a wellness technology described as a “spa on wheels.” This feature transforms the driver’s experience by combining sight, sound, touch, and scent to help them unwind during road trips or after long days at work.
Lincoln Rejuvenate offers three calming themes—Waterfall Meditation, Elements, and Aurora Borealis. These immersive experiences allow drivers to relax while parked. Once activated, the driver’s seat reclines, warms, and begins a soothing massage as the steering wheel moves out of the way. Simultaneously, ambient lighting shifts, a serene visual display of nature fills the screen, and relaxing sounds play. The cabin is infused with one of Lincoln’s signature Digital Scents, such as Ozonic Azure or Mystic Forest, completing the sensory escape.
“Rejuvenate was designed to help our customers recharge wherever they are,” said the project’s co-lead, who worked alongside Justine Sahni and a talented team that included Alejandro Valencia Priego, Mark Miller, Flore Tramblin Colard, Brian Caiazza, Cameron Hirbodi, Swati Telagavi, and Mark M. Duer. The team spent months refining the orchestration of the Rejuvenate experience, researching themes, optimal seating positions, and the impact of these elements on stress reduction.
“After using Lincoln Rejuvenate, drivers reported feeling significantly more relaxed,” said the project lead. The wellness technology is just one of many features that reimagines the 2025 Lincoln Navigator as a luxury sanctuary, both on and off the road.
