Oben Electric, a prominent Indian electric motorcycle manufacturer, has marked its entry into the North Indian market with the launch of a cutting-edge showroom in Pitampura, Delhi. This move comes amidst rising demand for eco-friendly transportation solutions in urban centers like Delhi, driven by a growing awareness of environmental sustainability.
The spacious showroom is strategically located to cater to the burgeoning market of electric bike enthusiasts in Delhi. It features dedicated zones aimed at enhancing customer engagement and providing detailed insights into Oben Electric’s innovative products. Drawing inspiration from its flagship experience center in Bengaluru’s HSR Layout, the Delhi showroom promises an immersive experience for visitors.
To celebrate its debut, Oben Electric has introduced an exclusive inaugural promotion for the Oben Rorr, its flagship electric motorcycle. Priced at ₹1.10 Lakhs (effective ex-showroom price including state subsidy) for the first 100 customers in Delhi, this promotional offer presents a significant discount from the original ex-showroom price of ₹1.49 Lakhs. This attractive pricing aims to incentivize early adopters and pave the way for increased adoption of electric vehicles in the region.
The Oben Rorr stands out in the electric motorcycle segment with its robust features. Powered by an 8-kW motor, the bike accelerates from 0-40 kmph in just 3 seconds and achieves a top speed of 100 kmph. Equipped with advanced LFP cell technology, it offers superior battery life and efficient charging capabilities, fully charging in just two hours. With a certified range of 187 km (IDC), the Oben Rorr addresses common concerns about range anxiety, ensuring a reliable riding experience.
Ms. Madhumita Agrawal, Founder and CEO of Oben Electric, expressed her enthusiasm about the showroom launch in Delhi, highlighting the city’s pivotal role in the company’s expansion strategy. She emphasized, “The Oben Rorr, entirely designed and manufactured in India, embodies our commitment to quality and innovation. Delhi, with its strong market potential and sustainability initiatives, aligns perfectly with our mission to deliver high-performance electric vehicles. We are excited to bring our Made in India brand to the national capital and set new benchmarks in the EV industry.”
Oben Electric’s expansion plans include establishing a network of 12 showrooms and service centers across Delhi NCR by the end of the year. This ambitious growth trajectory aims to enhance accessibility to their products and strengthen their position as a leader in India’s electric vehicle sector.
With a total of 8 operational showrooms across multiple cities, Oben Electric is poised for further expansion, targeting 50 showrooms and service centers in 12 cities by the end of 2024. This strategic initiative underscores their commitment to sustainable mobility solutions and customer satisfaction in the evolving EV market landscape.
For more information on Oben Electric and the Oben Rorr, visit their official website or visit the newly launched showroom in Pitampura, Delhi.
