In a spectacle fitting for the unveiling of a rugged off-road beast, Ford introduced the 2024 Bronco Raptor Black Appearance Package amidst the dramatic backdrop of the Bronco Off-Roadeo Texas, under skies dramatically darkened by a total solar eclipse.
The new package, priced at $4,995 MSRP, adds a strikingly sinister aesthetic to the Bronco Raptor, enhancing its already formidable presence on and off the trail. Featuring a blend of Shadow and Matte black exterior elements, the package includes a Shadow Black painted roof, mirror caps, roll bar, and fender flares, all meticulously crafted to create captivating contrasts against the Raptor’s bold paint catalog.
Responding to feedback from Bronco Raptor enthusiasts, the package also includes Matte Black steel bumper, skid plate, and tow hooks, enhancing both style and functionality. Unique Raptor body-side and hood decals further accentuate the package, ensuring that the Bronco Raptor Black Appearance Package stands out as a true embodiment of rugged elegance.
Bronco Brand Manager Jason Hyde emphasized the dual appeal of the Bronco Raptor, stating, “Customers choose Bronco Raptor for two reasons: its high-performance off-road capability and its distinctive appearance. The Black Appearance gives them a look that stands out on any trail and under any sky, even a total solar eclipse.”
Owners attending the exclusive event at Bronco Off-Roadeo in Austin, Texas, were among the first to witness the unveiling of the Bronco Raptor’s Black Appearance Package, a fitting occasion under the shadow of the April 8 total solar eclipse.
The introduction of the Black Appearance Package follows the vibrant Code Orange package introduced in 2023, further expanding customization options for Bronco enthusiasts eager to personalize their rugged rides.
With its bold design and enhanced off-road capability, the 2024 Bronco Raptor Black Appearance Package promises to captivate adventurers seeking both style and performance in their off-road endeavors.
