General Motors (GM) has set a new benchmark in the U.S. electric vehicle (EV) market, with the Chevrolet Equinox EV achieving record-breaking sales in July.
According to GM, the company sold more than 19,000 EVs last month, marking a 115% year-over-year increase. Leading the charge was the Chevrolet Equinox EV, with over 8,500 units sold—the highest monthly sales ever for the model and the best performance by a non-Tesla EV in the U.S. market.
Industry-wide, EV demand is surging as buyers rush to take advantage of federal tax credits before the program’s upcoming expiration. Analysts estimate EVs made up 8.5% of total U.S. auto sales in July.
The 2025 Equinox EV is drawing a new wave of buyers, offering more than 315 miles of EPA-estimated range at a competitive price point. GM emphasized that many customers are switching from rival brands, with younger demographics showing strong interest.
“The first thing for Equinox is the look and design. And once they get behind the wheel, they fall in love,” said Isidro Bomnin, vice president of operations at Bomnin Automotive in South Florida, one of Chevrolet’s top EV dealerships. “We’re seeing a lot of conquest buyers and younger buyers.”
GM, which became the second-largest EV seller in the U.S. last year, continues to outpace the broader industry with more than 100% growth in EV sales during Q2 2025.
