The global two-wheeler accessories aftermarket is on a powerful growth trajectory, projected to soar from USD 23,572.82 million in 2025 to USD 52,808.57 million by 2035, registering a robust CAGR of 8.4%, according to recent market analysis by Future Market Insights. The sharp rise is attributed to the increasing adoption of high-performance motorcycles, the surge in electric two-wheelers, and a growing consumer demand for personalization and tech-enabled riding experiences.
As consumers prioritize style, comfort, and safety, accessories such as smart helmets, ergonomic seating, exhaust systems, lighting upgrades, and connected gadgets are becoming essential. The market’s expansion is particularly pronounced in Asia-Pacific, with nations like India, China, Indonesia, and Vietnam leading due to a growing youth population, rising disposable incomes, and rapid urbanization.
Electrification Accelerates Accessory Innovation
The explosive growth of the electric two-wheeler segment is redefining aftermarket opportunities. Demand for EV-specific accessories—including charging docks, battery health tools, and lightweight aerodynamic kits—is surging. Additionally, connected and AI-powered accessories such as Bluetooth-enabled helmets, anti-theft alarms, and real-time hazard detection gear are seeing increased traction, especially among urban and tech-savvy riders. “This isn’t just a cosmetic market anymore,” analysts note. “Consumers now seek function-packed, eco-conscious, and aesthetically aligned accessories that enhance both performance and identity.”
Digital Platforms and Sustainability: Twin Pillars of Growth
E-commerce continues to reshape the aftermarket distribution model. From curated accessory bundles to AI-powered recommendation engines, platforms are personalizing the shopping experience while expanding reach. Startups and legacy brands alike are leveraging online channels for product launches, virtual bike customizations, and subscription models.
Simultaneously, sustainability has emerged as a vital market driver. Manufacturers are rolling out biodegradable components, reusable filters, and eco-friendly luggage systems, tapping into the growing green consciousness of global consumers.
Key Market Developments and Trends
- OEM-CPO collaborations: Vehicle makers are partnering with accessory specialists to offer integrated customization packages at the point of sale.
- Global tech partnerships: Companies like Bosch and Sena Technologies are pioneering IoT-integrated helmets and mesh communication tools for enhanced rider safety.
- Regional expansion: Major players are strengthening footprints in Southeast Asia and Latin America, responding to urban mobility demands.
- Startup innovations: A new wave of niche brands is offering premium, sustainable accessories to cater to environmentally-conscious and performance-driven consumers.
Market Segmentation and Competitive Landscape
The aftermarket is segmented into protective gear, electronic accessories, body parts, lighting systems, and performance parts. Among these, protective and electronic categories are forecasted to grow the fastest, supported by rising road safety awareness and the digitization of mobility.
Leading industry players include: GIVI, SW-Motech, AGV (Dainese Group), Shoei Co. Ltd., Arai Helmet Ltd., Alpinestars, Bosch, Bridgestone Corporation,KTM PowerParts. These companies are intensifying R&D efforts to stay ahead in a fiercely competitive landscape, where innovation, price-value balance, and brand trust are critical.
