Hyundai Motor Company, along with its Robotics LAB, has once again demonstrated its excellence in design and innovation by securing 18 prestigious iF Design Awards for 2025. This marks the 11th consecutive year Hyundai has been recognized at the global competition, further solidifying its reputation as a leader in future mobility and sustainable design.
The awards highlight Hyundai’s diverse design capabilities, spanning multiple disciplines, including automotive, robotics, product concepts, branding, and user experience.
Hyundai’s Award-Winning Designs Across Multiple Categories
This year, Hyundai’s 18 victories at the iF Design Awards covered eight disciplines and 12 categories, showcasing its broad design impact across multiple industries.
Automotive Design
- IONIQ 9 – A luxury “Aerosthetic Lounge” SUV that balances aerodynamics, space, and aesthetics.
- PALISADE – A premium SUV blending bold exterior design with refined interior usability.
- INITIUM – A hydrogen-powered concept car embodying Hyundai’s sustainable vision.
- Smart Taxi Indicator – A cost-effective, visibility-enhanced taxi indicator to reduce urban accidents.
- Global EV Home Charger – An innovative, globally compatible 22kWh home charger for Hyundai and Genesis EVs.
- E-pit EV Fast Charger – A high-speed dual-plug charger with integrated power bank for rapid EV charging.
Product Concepts & Industry Innovation
- DICE (Digital Curated Experience) – A hydrogen-powered, AI-integrated mobility platform for personalized travel.
- SPACE (Spatial Curated Experience) – A hydrogen-powered public mobility solution with adaptive seating.
- Multi-Hanger Set – A modular vehicle accessory enhancing in-car usability.
- X-ble Shoulder Robot – A wearable industrial exoskeleton reducing strain for factory workers.
Service & User Experience Design
- ACR (Automatic Charging Robot) Service – An AI-powered robotic charging solution for autonomous and manually parked EVs.
- Robotic Retail Experience – A futuristic showroom integrating industrial robots for an interactive EV experience.
Interior & Trade Show Design
- ‘Inside the City of Ease’ (CES 2024 Booth) – A hydrogen-powered, human-centered exhibition of Hyundai’s future mobility vision.
- IONIQ Lab (Showroom Interiors) – Thailand’s first IONIQ experience center, leading the EV market.
Branding, Campaigns & Publishing
- FIFA Women’s World Cup ‘How Far We’ve Come’ Campaign – A tribute to 130 years of women’s football, celebrating progress and Hyundai’s support.
- All-New SANTA FE Launching Book – A publication detailing the design and evolution of the latest SANTA FE model.
- AD Creator for Hyundai Car Dealers – An AI-powered platform for global brand-consistent marketing materials.
Why Hyundai’s iF Design Awards Matter
The iF Design Awards, established in 1954, evaluate over 10,800 designs from 72 nations annually, with winners undergoing a rigorous two-stage selection process. Hyundai’s continued success highlights its global competitiveness in design and commitment to future mobility solutions.
“This recognition from iF Design Award is a testament to the exceptional dedication of our team of visionary designers and collaborative engineers. It highlights the remarkable competitiveness of Hyundai’s design identity within the global market,” said SangYup Lee, Executive Vice President and Head of Hyundai and Genesis Global Design.
By pushing the boundaries of sustainable, human-centered, and innovative design, Hyundai Motor continues to set new standards in mobility, design, and user experience worldwide.
