Ford Motor Company has unveiled the 2025 Bronco Free Wheeling appearance package, injecting the vibrant hues of red, orange, and yellow that echo the bold style of Ford trucks, vans, and Broncos from the late 1970s and early ’80s.
Paying homage to the era’s original Free Wheeling packages, which adorned the Ford F-100, F-150, Bronco, and Econoline van, the 2025 edition revitalizes the gradient graphics and retro flair that made these models iconic. The new package, available on the Big Bend trim, features reflective graphics, black finishes, and bold pops of color.
“Bronco has always been about fun and capability since day one, and Free Wheeling’s looks kick that up a notch with its sunset-inspired beach vibes,” said Steve Gilmore, Ford Vehicle Personalization chief designer.
The Free Wheeling package offers striking design details, including a silver grille with a red-outlined “BRONCO” wordmark and 17-inch gloss-black wheels, along with an optional premium Shadow Black painted roof. Inside, the seats feature a mix of Marine-Grade Vinyl and fabric, matching the vehicle’s vibrant exterior.
Additionally, Ford is launching a Free Wheeling-inspired merchandise line, featuring retro-themed t-shirts, hats, and jackets. Fans can explore the collection at Ford’s online store.
