In a significant development for tennis enthusiasts and fans alike, BMW has reaffirmed its commitment as the title partner of the prestigious BMW Open at MTTC Iphitos in Munich, extending their partnership for the long term. This enduring collaboration, which commenced in 1987, marks a testament to BMW’s steadfast support for the tournament’s legacy and success.
Announcing the extension, Christian Ach, Head of BMW Germany, expressed pride in the longstanding partnership, highlighting BMW’s pivotal role in fostering the growth and acclaim of the BMW Open over the decades. Notably, the upcoming edition in 2025 will witness a historic milestone as the tournament transitions to the ATP 500 category for the first time, elevating its status on the global tennis calendar.
Ach emphasized the significance of this advancement, affirming BMW’s shared vision with its partners to propel the BMW Open to new heights of excellence. Reflecting on the recently concluded BMW Open, which garnered record attendance despite adverse weather conditions, Ach underscored BMW’s commitment to delivering unparalleled experiences for fans and customers alike.
Looking ahead to the ATP 500 upgrade in 2025, Ach teased forthcoming innovations and enhancements, promising a truly memorable event for tennis aficionados. The BMW Group eagerly anticipates the opportunity to continue its tradition of excellence and innovation at the BMW Open, setting the stage for extraordinary moments both on and off the court.
The ATP 500 designation signifies a significant milestone for the BMW Open, positioning it as a premier event just below the prestigious Masters 1000 tournaments on the ATP Tour. With an enhanced status, the tournament at Aumeisterweg is poised to attract an even greater array of top-tier tennis talent from around the globe, further elevating its reputation as one of the foremost clay-court competitions.
In recent years, the BMW Open has welcomed illustrious names such as Roger Federer and Andy Murray, captivating audiences with thrilling matches and unforgettable moments. The 2024 edition featured a stellar lineup including Germany’s own Alexander Zverev, Dominic Thiem of Austria, and Denmark’s Holger Rune, showcasing the tournament’s enduring appeal and competitive prowess.
A cherished tradition at the BMW Open is the presentation of the BMW Winner’s Car, symbolizing victory alongside the coveted trophy and prize money. In keeping with this tradition, the 2025 champion will receive an all-electric BMW i5, underscoring BMW’s commitment to sustainability and innovation.
As anticipation mounts for the ATP 500 debut of the BMW Open in 2025, tennis enthusiasts and fans can eagerly anticipate another thrilling chapter in the tournament’s storied history, blending world-class athleticism with BMW’s signature excellence and innovation.
